Video Shoot for "The Apprentice Season 2"
I absolutely love shooting weddings... and even more fun to me is the editing process. I love meeting the people and, essentially, partying with them all day (sans alcohol for me of course) -- but the editing process is also a great deal of fun because editing a wedding video shot in the beautiful locations we have in Stanford, Palo Alto, San Jose, San Francisco, Santa Cruz, Aptos, Sacramento, and more recently Stockton (if you haven't been to Stockton in a while, go there to see all the new downtown renovation, truly gorgeous).
Each editing process is different because each wedding has its own story within the story and as an editor, it is my job to bring the personalities out while at the same time bringing out the beauty of the surroundings and decorations chosen by the wedding party. It is a delicate mix and I always love the challenge.

We took a call last Saturday from a gentleman who was interested in applying for the next season of "The Apprentice". The Apprentice is a new reality show on TV with Donald Trump as the villain who, at the end of every episode, fires one of the people on the show aspiring to be his apprentice. Frankly, I do not watch reality shows... the only time I slow down on one is if they have an interesting effect happening in the edits that I want to burgle for my own fell purposes. But this is the one show that actually got MY attention. Why? I guess I am something of an entrepreneur myself (or at least that is what I fancy).
So this past week I have been working very diligently on creating an exceedingly awesome video for this gentleman's entry. I promise I'll post it here later, but for the time-being, I think it is important to keep it under wraps until the Producers view the video. I worked on this piece very hard and we had this poor actor almost for an entire day to create a 6 minute video. Ultimately he came across very professional as he is (obviously) a natural speaker and very confident... but we made him even more polished in the edited video because we had him do each segment of his video 5 times in different locations, different compositions, and in different outfits.
We did not want to just do his video, we helped him plan for what we knew the producers would be looking for. By doing different settings and having him redo each segment differently and in different locations, we were able to give the producers several different looks and also a few peaks into different facets of his personality based on his surroundings and motivations at the time -- sometimes he was informative, sometimes downright campy, and even others, almost political with his fervor.
So, we created an awesome video entry for an awesome reality TV show.